How Dogpay Keeps You Compliant and Profitable

If you’re renting out your entire property in Greater London, there’s a legal cap: short-term rentals are limited to 90 nights per calendar year, whether consecutive or scattered. Once you hit that th...

Overview of the 90‑Day Rule in Greater London

If you’re renting out your entire property in Greater London, there’s a legal cap: short-term rentals are limited to 90 nights per calendar year, whether consecutive or scattered. Once you hit that threshold, booking channels like Airbnb automatically block further reservations until January 1.

This regulation stems from a longstanding housing restriction rooted in the Greater London Council (General Powers) Act 1973, with modern adjustments under the Deregulation Act 2015 allowing up to 90 rental nights per year without planning permission.

Why it exists:

  • To preserve long-term housing availability for residents

  • To maintain neighborhood stability amid rising short‑term rentals

What Happens If You Go Over 90 Nights?

Breaching the limit isn’t taken lightly:

  • Platforms like Airbnb automatically block further bookings after hitting 90 nights.

  • Exceeding the cap can result in serious consequences, including possible fines up to £20,000, listing deactivation, and legal enforcement by local councils.

Smart Ways to Stay Compliant—and Profitable

Here are practical strategies to maximize earnings while staying within the rules:

StrategyDescriptionTrack Nights PreciselyUse calendar tools and sync across platforms to avoid oversight.Use Nights StrategicallySchedule your 90 permitted nights during high-demand periods for maximum return.Switch to Longer StaysAfter 90 nights, shift to medium- or long-term rentals to keep the property booked.Offer Private Room RentalsThese are exempt from the rule and open up year-round income without the cap.Explore Planning PermissionApply for a legal extension—but note that approvals are rare in most London boroughs.Sync Across Listing PlatformsThe 90‑night total applies across all platforms—avoid multiple listings causing violations.

How Dogpay Enhances Your Compliance & Earnings

Dogpay isn’t just a payment tool—it’s your strategic companion for short-term rentals under the 90‑day rule:

  1. Automated Night Tracking

  2. Visual Booking Forecast

  3. Revenue-Boosting Suggestions

  4. Integrated Income & Expense Insights

  5. Compliance Alerts

  6. Market Intelligence

In Summary

The London 90‑Day Rule limits short-term “entire home” rentals to a maximum of 90 nights per year, a regulation designed to protect housing and communities. Violating it risks legal penalties and blocked bookings.

With strategic planning and Dogpay, you can maximize your rental income within the rule—while smoothly shifting to longer-term options when needed, staying compliant, and keeping profits strong.